GUEST: Marketing in the 2000s was dominated by search engine marketing and optimization (SEM and SEO). The early 2010s saw the rise of Facebook and social media marketing. Most recently, we've seen mobile marketing rise and plateau as users have stopped downloading new apps. Now, we are entering the era of messaging. What is a "chatbot," […]
GUEST: Marketing in the 2000s was dominated by search engine marketing and optimization (SEM and SEO). The early 2010s saw the rise of Facebook and social media marketing. Most recently, we've seen mobile marketing rise and plateau as users have stopped downloading new apps. Now, we are entering the era of messaging. What is a "chatbot," […]
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